The Staging Diva Celebrates Birthday with Home Staging Training Sale

Today is my 50th birthday. This time last year I was preoccupied with trying to shake off the “getting old blues.” Of course, turning 49 wasn’t as bad as I was making it out to be and over the past year, I’ve come to terms with my age and I’m welcoming my 50s with open arms.

I hope you’ll help me celebrate reaching this milestone by participating in my 50th Birthday Sale! From now until October 30, depending on how much you spend at the Staging Diva® Store, you can save $50, $100 or $150 on your purchases.

For more details visit http://www.stagingdiva.com/store

Staging Diva embraces turning 50

Yes, I’m turning 50 this month! To be honest, I was more upset last year when I was turning 49, but I'm happy to report that I've come to terms with my age even though I don’t feel it and I certainly don’t consider myself old.

Last week I got a call from an aspiring home stager that saddened me. She said she was 46 and too old to start something new.


Visit this article on the Staging Diva Dispatch blog to see why this upset me so much and why I believe she's too old NOT to be doing something she loves.

Home Staging is not deceitful

I’ve heard it said that home staging is actually a deceitful practice, meant to disguise real problems with a house, but this is just not the case. Home staging is really about letting a home’s best features shine through - it's not meant to hide serious problems that need to be addressed.

To read more about this topic in detail, visit this post about how home staging is not meant to cover real flaws, on the Home Staging Business Report.

Staging Diva Report offers 14 Marketing Ideas for home stagers

There's no better time than the beginning of the busy spring real estate season for home stagers to try out some new marketing ideas. If you're having a tough time thinking up new ways to promote your staging business, check out the latest Staging Diva Report: 14 Marketing Ideas to Rev Up Your Home Staging Business.

You can read more about it here.

Staging Diva comes face to face with Graduates at Interior Design Show

Last month I attended an Interior Design Show where I got to meet many Staging Diva Graduates. We were all there attending Trade Day; a great place to make connections with suppliers and to see what's new in the world of design.

I loved being able to meet so many Graduates and finally be able to put faces to their names!

You can read more and see the photos here at the Home Staging Business Report.

Staging Diva shares expertise through business coaching

Every Monday, Wednesday and Thursday, Debra Gould conducts coaching sessions with aspiring, new and established stagers needing guidance to move their businesses forward.

Any home stager can book an appointment for Staging Diva Accelerator Coaching - it's not exclusively for Staging Diva Graduates.

Read more here at the Staging Diva Dispatch blog in a post about different events hosted by Staging Diva on a regular basis as well additional information about coaching services.

Staging Diva offers free home staging course

New and aspiring home stagers can now sign up for a free home staging course from The Staging Diva.

12 Tips for a Successful Home Staging Business will help you determine if a career in home staging is right for you as well as:

* The truth about home staging accreditation
* How much money a home stager can make
* Why you shouldn’t give away free estimates
* How to prepare for your first home staging consultation
* and much more!

Learn more and sign up by clicking here.

Staging Diva on Decorating Adventures of Ambrose Price

In my last post I promised to let you know when video would be available for viewing if you missed me on an HGTV program which aired in Canada on January 26.

Well, the video is now ready! Watch as I teach Ambrose Price the basics of home staging and find out if I'd be willing to hire him after looking at the condo he staged on his own. See it all here.

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Home Staging expert Debra Gould also known as The Staging Diva knows how to make money as a home stager and is determined to inspire and teach others to do the same. There are over 1000 Staging Diva Graduates who have learned to use their decorating talents and run their own home staging business in the Staging Diva Home Staging Business Training Program.

What's your home staging horoscope?

On January 1st, I shared a free gift with everyone who reads the Home Staging Business Report - some predictions for the new year!

The Staging Diva 2009 Home Staging Horoscope will tell you what's in store for your business in the coming year, no matter what your sign.

To order your copy, click here (it's free!).

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Home Staging expert Debra Gould also known as The Staging Diva knows how to make money as a home stager and has taught over 1000 others to use their decorating talents and run their own home staging business in the Staging Diva Home Staging Business Training Program

Follow the Staging Diva on Twitter

Are you a member of Twitterville?!

I'm a big fan of the popular social networking tool, Twitter.com. It's quick and easy to use because you're limited to 140 characters per mini blog post to let your "followers" know what you're thinking or doing.

Look me up at http://twitter.com/stagingdiva

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Home Staging expert Debra Gould also known as The Staging Diva knows how to make money as a home stager and has taught over 1000 others to use their decorating talents and run their own home staging business in the Staging Diva Home Staging Business Training Program.

Learn more about The Staging Diva

For anyone wanting to know more about what it's like to be a home stager, what the Staging Diva Home Staging Training Program involves, or how I got into this business and became the Staging Diva, click here and sign up for a free event taking place tomorrow.



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Home Staging expert Debra Gould aka The Staging Diva knows how to make money as a home stager and is determined to inspire and teach others to do the same. There are over 1000 Staging Diva Graduates who have learned to use their decorating talents and run their own home staging business in the Staging Diva Home Staging Business Training Program.

Staging Diva Featured at YoungEntrepreneur.com

I was very pleased recently to find an article I wrote featured on YoungEntrepreneur.com.

Please check out the article (which takes lessons learned from the gym and applies them to business) and leave your comments. I'm sure you will find my observations helpful in growing your home staging business.

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Intrepid entrepreneur and home staging expert Debra Gould, also known as The Staging Diva, has been running her own business since 1989. She knows how to make money as a home stager and has taught over 1000 others to use their decorating talents and run their own home staging business in the Staging Diva Home Staging Business Training Program.

Beware of home staging training companies promising jobs

If you're being tempted by ads for home staging training companies guaranteeing employment upon graduation, please be careful.

I hear many stories from people who have enrolled in a program with the understanding they would be given jobs when they finished, starting at $31.45/hour. Sadly, people are finding that maybe these claims really are too good to be true.

There are a couple of problems, that I can see, with these claims.

First of all, home stagers make much more than $31.45/hour and secondly, home staging is not a field that offers guaranteed employment because home stagers generally run their own small businesses from home.

You can read more about this topic on the Business of Home Staging Blog.

Home Staging featured at CNNMoney.com

Back in July of this year, CNNMoney.com published a 21 page feature article on Home Staging. It included a description of what home staging is, my tips for selling quickly in a slow market and lots of before and after shots of my home staging projects. According to the article,

"Debra Gould, founder of Staging Diva has helped scores of homeowners clean up, rearrange, and style their homes to command top price."

I was pleased that the article linked to the Staging Diva Directory of Home Stagers. This exposure in the media always leads to more work for Staging Diva Graduates who are listed in the directory.

You can read the article here.

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Home Staging expert Debra Gould also known as The Staging Diva is president of Six Elements Inc., an internationally recognized home staging company that is frequently profiled in the media in both the US and Canada. Debra Gould developed the Staging Diva Home Staging Business Training Program to create opportunities for others to grow their own profitable home staging, real estate enhancement businesses.

Staging Diva on This Old House!

In July of this year, I was thrilled to discover that I was featured in a front page story on the This Old House website with some of my best home staging tips. What great exposure for the home staging industry and especially the more than 900 graduates of the Staging Diva Training Program and enjoyed some great leads I got from that article.

Read more about the entire This Old House experience on my Business of Home Staging blog.


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Home Staging expert Debra Gould also known as The Staging Diva is president of Six Elements Inc., an internationally recognized home staging company that is frequently profiled in the media in both the US and Canada. Debra Gould developed the Staging Diva Home Staging Business Training Program to create opportunities for others to grow their own profitable home staging, real estate enhancement businesses.